Tag Archives: blog promotion

Quick Fix

I stumbled upon this site of blog promotion tips while web surfing, and yes searching how to promote my own blog. I found it very useful, mainly because it was simple and common sense.

The main idea was to take it “one post at a time.” The author suggested two steps for a successful target audience: 1) give people what they want or expect, and do it consistently, and 2) add productive comments to other people’s blogs.

While this is the basic and accepted convention for bloggers, the article shone new light on how to make the most use out of these tips. The quality of writing is first and foremost, as are the particular ideas of the individual blog. The entries should have a certain tone and theme tying them together, to form what is called a niche in the blogosphere. Secondly, the entries should be published on a regular basis, so that people come to expect material on your page in terms of content and timeliness. As for commenting on others’ blogs, simply writing two words commending the post and referring to your own page won’t do much good. If you’re going to say something, make it insightful and worthwhile, so that the author and readers would want to check out your page. Also, if the topic that you read about really interests you, make it the inspiration for a new post on your own blog.

“If you like your blog’s topic enough then there’s a good chance you won’t mind putting in the time and it won’t feel like work at all,” writes the author. Although there is no quick fix to self-promoting your blog, if you put effort and thought into it chances are people will want to read it.

Blog Contests

I noticed that MySpace is a popular site not only for social contacts but also for blogging. Bloggers use this site to promote their own blogs all the time. Now there is a new feature that allows users to browse the most popular blogs, categorized by topics or via search engine if desired. In fact, one of the categories is “Blogging”! Once in a while the most widely read bloggers offer their readers a chance in the spotlight via the comment slots of their own blogs. They hold special blog promotions and contests to increase interaction and readership among the readers of that popular blog. This method specifically targets readers to network and interact with the help of blogs that have a lot of traffic.

Similar methods are used throughout the web, in various other blogging networks. Famous bloggers usually provide chances for others to enjoy their 15 seconds in the spotlight via special contests or themed blog topics. Contests generate a lot of responses and therefore a lot of new readers, as well as “reader stickiness,” according to an article giving tips for Blog Competitions. It is an especially rewarding technique for someone who already has a baseline of readers. The key is to have a motive for people to enter the contest by offering a prize, instituting a limited time constraint, and also by not making the assignment too difficult or boring.

Another tip I stumbled upon while searching for such blog promotion opportunities as these contests is a search engine called Qassia, which builds up members’ popularities by linking their pages and ranks in proportion to the amount of information they produce.

So check them out and promote those blogs!

Blogging in Style

One of the basic methods that I learned about blog promotion is by networking with other people. For example, by navigating to other sites, leaving comments, and exposing your point of view, you may create some aura of interest about your own blog. Therefore the people who read the same popular blogs will read the comment you left and may just be intrigued enough to travel to your personal blog and check out more of your authorship.

A lot of the blog promoting tutorials and tips included something that a lot of people may overlook. Even though this is probably blatantly obvious, the number one thing that should attract readers to your site is an interesting topic! Moreover, the style of writing and grammar does make a difference. How can people enjoy your work and keep coming back if they have to struggle to understand what exactly it is that you are trying to say?In fact, even the layout of the writing blocs is important. Fellow bloggers suggest that you should break up you paragraphs to break up the text and make it easier for the eye to skim it and tune into points of interest.

I’ve noticed it myself when I was browsing through blogs and searching for something to read and write about. A dull, monotonous tone, an immeasurable amount of text, and spelling or grammar errors can really turn the anticipated reader “off” to your work. In terms of grammar, proper use of language will make you seem like an educated person who is capable not only of presenting an argument or point, but also having the ability to back it up and convey it to others.

My personal observation is that presentation is very important in forming opinions about someone. Whether we acknowledge it openly or not, our first impression of people we meet in real life comes from how they look, how they dress and how they compose themselves. Likewise, I think the way the style of the blog is designed will play a role in readership attraction. Organized, easy to navigate layouts with lots of amusing and fitting pictures to back up the text is likely to be pleasing to the eye and to the popularity of the blog.

While I was surfing the web trying to come up with more ideas on how to promote blogs, I found this list of 10 hilarious ways of getting your blog noticed. For example, number 4 reads: “Hijack a combine harvester and cut an outline of your URL address into a corn field so it shows up on Google Earth.” Evidently, a sense of humor is another factor in drawing attention to your blog. Even though these unique (and, according to the author himself, stupid) tips are far from practical, they were amusing to read and ponder about. Readers, such as myself, who happened to stumble upon this “tutorial” had a good laugh and would be likely to comment on the author’s creativity. This example shows that blogging can definitely be something fun and personal, and binds no one to specific rules or guidelines. Whatever is written out there is there for the taking, or in this case reading. It allows people to share ideas and invents a whole new way of communicating and entertainment.